Online marketing, SEM, SEO and biddable media
Posts tagged SEM Solutions
Publicis Webformance selects Kenshoo Local to manage Paid Search campaigns
Jun 30th
Kenshoo, a global leader in digital marketing software announced that Publicis Webformance, a leading provider of web development and Internet Marketing services for the small and medium-sized business community, will use Kenshoo Local solution to create and optimize paid search campaigns across its diverse client base in France.
“Kenshoo Local is More >
Yodle acquisition of ProfitFuel ushers new independent local search engine marketing provider
May 24th
Great news for ProfitFuel but I have to say that I’m skeptical of Yodle’s long term viability as a business–I’ll give them two more years before they go bust or some silly rather large company acquires them. Caveat though, they can improve if they are focused on the right things. Those More >
Ad Age ranks Covario among nation’s largest search marketing agencies
Apr 30th
Covario, Inc. (formerly SEM Director), one of the nation’s largest independent providers of search marketing software solutions and agency services for both SEO (search engine optimization) and paid search marketing, moved up two notches from No. 22 to No. 20 in the recently released Advertising Age magazine ranking of the More >
Kenshoo rolls out global Cloudvertizing search advertising platform
Apr 14th
Kenshoo a global search marketing and online advertising technology SaaS provider announced the release of its proprietary cloudvertizing platform.
Designed to help marketers reach for the sky, Kenshoo Cloudvertizing enables true geographic targeting by going beyond physical locations and into physical sciences. With an API feed from the Total Biological Service More >
Crosslink Capital leads fifth round raising $16mm in funding for Marin Software
Apr 9th
Good news on the fact that Marin Software raised $16mm in funding. Congrats to one of my favorite companies out in the biddable media management space. Sources at Marin have described the recent funding and growth as a positive sign for the company. It’s also an important indication that paid More >