Online marketing, SEM, SEO and biddable media
Posts tagged Paid Search Marketing
Yodle acquisition of ProfitFuel ushers new independent local search engine marketing provider
May 24th
Great news for ProfitFuel but I have to say that I’m skeptical of Yodle’s long term viability as a business–I’ll give them two more years before they go bust or some silly rather large company acquires them. Caveat though, they can improve if they are focused on the right things. Those More >
Efficient Frontier acquires Context Optional to create solution for social media marketing
May 5th
Efficient Frontier, a leading global performance marketing company announced that the company has acquired Context Optional, a leader in enterprise social marketing solutions. The acquisition expands Efficient Frontier’s social media offering which will combine the company’s advertising campaign management and optimization with Context Optional’s page management platform. This marks the More >
Google Instant more impressions + more clicks = more performance?
Mar 21st