Link building goes beyond the concept of simple connections from a site to another, particularly as technology to determine efficacy of a website and it’s relevance to keyword has matured. Underneath the art of Link Building are essentials a digital marketer needs to master to ensure the “findability” of a resource, service or a website.
Kenshoo a global leader in predictive media optimization announced it will go to market with IBM to deliver search marketing campaign management solutions to clients, such as Bizgnition.
A certified IBM business partner, Kenshoo offers premium technology solutions for automating, measuring, and improving search engine marketing campaigns at scale.
The 3Q Digital acquisition of iSearch Media will create the largest independent digital marketing agency in the San Francisco Bay Area. the completed acquisition, all of iSearch Media’s existing staff, clients, and brand assets will be fully integrated into 3Q Digital. Additionally, the acquisition strengthens the 3Q Digital executive team by adding: iSearch Media’s Founder and President, Scott Rayden, as Chief Revenue Officer; CEO Maury Domengeaux as Chief Financial Officer; President and CTO Charles Hentrich as Chief Architect; and VP Client Services, Brian Grabowski, as SVP of Media/Account Management.
Forbes’ third annual list of America’s Most Promising Companies recognizes 100 privately-held, high-growth companies. Companies that made the cut boast compelling business models, strong management teams, as well as notable customers and investors. Forbes’ final assessment was based on growth (both in sales and hiring), quality of management teams and investors, margins, market size and key partnerships. To view the full list of companies please follow the link here.
comScore’s December 2013 US search engine market share with Google leading the way owning 67.3&% of the search engine market share.
Meanwhile, Microsoft came in with 18.2 percent (up 0.1 percentage points) at the expense of Yahoo, which took 10.8% (down .5% over November).
Kenshoo (www.kenshoo.com), a global leader in digital marketing software announced that Kenshoo Social has been designated as a Facebook Strategic Preferred Marketing Developer (PMD), the highest distinction of excellence Facebook has awarded to marketing developers.
Lawgical Local is essentially a new product by the partner company that provides local search optimization solutions to legal professionals. These local optimization solutions help lawyers grow their businesses through their local markets by achieving high rankings within Google’s Places, Plus and classic natural search results pages (SERPS).
SEO firm BrightEdge gets $12.6 million to fund market and company expansion globally. Opens offices in NY and London, expects to increase headcount again this year. The company’s BrightEdge S3 platform is powered by a massive big-data foundation with an actionable analytics front end. In the past year BrightEdge has consistently delivered innovations that have led its market leadership position, including support for Facebook page optimization, Social signal measurement, Global SEO, SEO recommendations, and SEO tasks and workflow.
Online bill of rights steps in the right direction but not enough according to Anonymizer. Anonymizer, Inc., a leader in consumer anonymity solutions, encourages consumers to take online privacy matters into their own hands by employing a comprehensive Internet security strategy. The recently announced consumer Privacy Bill of Rights and the browser-based Do Not Track button are designed to protect the online privacy of consumers but they still may not prevent advertisers from collecting and selling user data.
OneIMS and Aleyant Systems get together to offer webinar dedicated to search engine optimization for printing companies. The one-hour webinar touched on the importance of ranking and visibility on search engines and the steps to increasing search engine ranking through the process of search engine optimization or SEO. “The Internet is the number one source of information for today’s consumer.
